Pub event ideas to drive footfall

11 Oct 2024 - Ticketize Team

Pubs have always been more than just places to grab a drink. They are vibrant community spaces where people gather to connect, celebrate, and unwind. Beyond the usual quiz nights and live music, here are some different ideas for pubs that will attract new customers and encourage repeat visits.

Engaging event ideas for pubs

1. Comedy nights

Open mic nights provide budding comics with the opportunity to practice their acts and build their skills. They can also be really popular events which foster a sense of community and transform into regular gatherings where locals come to support one another. Put out a call on social media for local comedians and consider having a headliner and a host to keep the night moving along.

2. Food and drink pairing events

Tastings might feature local beers paired with gourmet sausages or wine paired with various cheeses. Inviting experts to facilitate these tastings can enhance the experience. It can be a good idea to consider selling tickets in advance, and advertising via local facebook pages, to ensure there are sufficient supplies and room for everyone who wants to attend.

3. Supper clubs

Supper clubs enable guests to enjoy a multi-course meal paired with selected drinks. Typically the menu is fixed, which reduces waste and costs for pubs, and supper clubs can often draw in diners who may not typically visit the pub. Supper clubs can also provide the opportunity to experiment with new dishes without the need for a complete menu overhaul which canlead to valuable customer feedback on new culinary ideas. Selling tickets in advance is advised.

4. Craft Workshops and Classes

Why not turn an ordinary night into an extraordinary experience by hosting craft workshops? Popular options include pottery, painting, or even cocktail-making classes. These hands-on activities provide patrons with a memorable experience while encouraging social interaction. Offering a pint or two as part of the package adds to the fun, making it a perfect outing for friends or even a unique date night option.

5. Seasonal and Holiday Celebrations

Every season presents an opportunity for themed events. For instance, a summer BBQ night or a Halloween costume party can attract locals looking to celebrate. Pubs can leverage holidays like Christmas, Valentine’s Day, or even local events and festivals by hosting special nights with themed food, drinks, and entertainment. These events create memorable experiences and encourage community bonding during festive times.

Pubs have great potential to create vibrant and engaging events that draw in crowds and foster a sense of community. By implementing creative ideas pubs can transform their spaces into lively hubs of activity. Not only do these events drive footfall, but they also build lasting connections with customers, ensuring that pubs remain a cherished part of the local landscape.

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